Post by shapanfgfdgoo on Mar 13, 2024 9:30:17 GMT
The brand is all about. Check your logo images brand name and marketing materials for anything that isnt representative of your business or unique to your company. Your customers are less likely to care about or even remember a generic brand that makes no effort to be different from everyone else. Bad Branding Examples There are plenty of companies and products out there that need rebranding. While the brands below might not be the worst examples they could definitely benefit from some professional help. Whether its a company that hasnt changed with the times or a brand that has made oversights or rebranding mistakes their brands have a lesson to offer.
Read about these companies below that could benefit from a rebrand or that have failed in their rebranding to learn what to avoid in your efforts. Avon Avon used to be the epitome of convenience with their doortodoor cosmetics that Mobile Numbers gave homemakers a chance to earn extra money. But now we have online shopping which has become more convenient than doortodoor sales. In Avon had a series of bribery suits that caused its wholesome facade to fade. This former trendsetter could probably benefit from a rebrand. Johnson Johnson Johnson in the last few years. They had to recall thousands of bottles of baby powder because of traces of asbestos.
Beyond that the company has known about the asbestos problem for at least years. Their family company image was hit hard and a rebrand could help them get ahead of the scandal once the suits have been settled. Pepsi Pepsi hasnt positively changed its image in years. Their logo isnt relevant to their product and customers are noticing. They tried to rebrand in with a new logo but it was considered a failure after the negative criticism they received. This attempt exemplifies how essential it is to get feedback from longtime customers when you decide.
Read about these companies below that could benefit from a rebrand or that have failed in their rebranding to learn what to avoid in your efforts. Avon Avon used to be the epitome of convenience with their doortodoor cosmetics that Mobile Numbers gave homemakers a chance to earn extra money. But now we have online shopping which has become more convenient than doortodoor sales. In Avon had a series of bribery suits that caused its wholesome facade to fade. This former trendsetter could probably benefit from a rebrand. Johnson Johnson Johnson in the last few years. They had to recall thousands of bottles of baby powder because of traces of asbestos.
Beyond that the company has known about the asbestos problem for at least years. Their family company image was hit hard and a rebrand could help them get ahead of the scandal once the suits have been settled. Pepsi Pepsi hasnt positively changed its image in years. Their logo isnt relevant to their product and customers are noticing. They tried to rebrand in with a new logo but it was considered a failure after the negative criticism they received. This attempt exemplifies how essential it is to get feedback from longtime customers when you decide.